serbia steps up

15 10 2010

News from the Balkans, via Soldier Systems: After several years that saw some unusual digitally-designed camouflage schemes getting publicity as ‘the next new Serbian pattern’ (see examples below), the real-deal is now on show.

 

From the small, publicly available pictures I’ve seen, the new pattern seems to combine a Multicam style blurred/hard-edged background pattern of three shades (olive green, grey-green and light khaki) with sharper edged, fractal type shapes in rust brown and black.





better camo on the web

7 08 2010

My ICUS colleague Jon has launched a website for his new business  ‘Better Camo’ whose stated aim is to

“achieve superior concealment through the use of large, environmental texture and color based, digitally designed camouflage patterns”

With two  or three different textures on display, and having observed and absorbed the lessons learned by trailblazing companies like Hyde Definition, Better Camo looks set to add its distinctive look to the digital camouflage revolution.

"Better Camo gtx large swatch demo"

You can check out the patterns yourself, and follow Jon’s blog or his twitter posts  here: http://www.bettercamo.com/

We will be following their progress with interest and wish them every success for the future!





hyde definition’s new look

6 08 2010

Hyde Definition, the digital camouflage and concealment company I run, has finally finished revamping its website. Well actually, not quite, as there are still one or two things that need adding and tidying, but to all intents and purposes it is done. Come on over and take a look!

"Hyde Definition web page"





optifade optimised?

17 03 2010

Okay, I guess I have to apologise for not having many photos from this year’s IWA. What can I say? When I wasn’t walking from one appointment to another, I was waiting to see people, and when I was free to take photos… well let’s just say I need some practice with my new phone to get half way decent pictures from it!

One thing I tried to get a record of was some of the new ‘forest’ coloured Optifade deer-hunting camo from Sitka. This is the first time I’d seen it in the flesh, and one or two hunting sports retailers had it on their stands.  You can judge for yourself in this photo, but to my mind the balance of that colour palette just looks wrong for sitting in a tree-stand.

"Optifade_IWA2010"





hyde definition ltd at iwa 2010

10 03 2010

I will be attending this year’s Internationale Waffen Ausstellung (IWA) – an annual trade-show for the shooting, hunting and firearms industry taking place in Nuremberg, Germany, from the 12th to the 15th of March 2010.

IWA is the second largest trade-show of its type, after SHOT in the United States.

I will be visiting companies in the outdoor clothing sector to promote Hyde Definition’s innovative PenCott Multi-Environment Camouflage™ and to reveal additional new colour-ways addressing arid, mountain, urban, snow and low-light operational needs.

This show is a fantastic chance to show the industry what we’ve been developing, but I’ve got a lot of leg work to do – the venue is huge and I’m meeting companies from one end to the other across the weekend!

If you would like to meet with me at the show to discuss the exciting opportunities offered by Hyde Definition’s ground-breaking concealment solutions, give me a call on +44 208 123 0302 or +44 7764842047, or email me at dom@hydedefinition.com

"Pencott_Colourways_small"

9 of the available PenCott colour-ways





multi-tarn?

2 03 2010

It appears that German military clothing and equipment manufacturers Tacgear have a new flecktarn colourway up their sleeve. The company made a splash a couple of years ago with their snow camouflage, based on the the drawings or printing screens used for the Danish army 3 colour woodland camouflage (‘M84′).  Now they have quietly announced

a new “flecktarn” camouflage pattern which was developed for the today’s mission scenarios of the armed forces

"alphacam"

Only one picture on their site, and that’s a small one, but it looks like they’ve used a Multicam-like palette (a colour scheme that’s bound to increase in popularity now that both the US and British armies have adopted it for their Afghan adventures). Maybe there will be more evidence at this year’s IWA and outdoor classics show in 2 weeks time.





help get these tactical chucks made!

31 01 2010
"Tactical Chucks"

Pic courtesy of ITS

Bryan, over at the ITS blog, is making an appeal to all readers with an interest in seeing Converse’s iconic Chuck Taylor All-Star high-top basketball shoes become available in a tacti-cool olive colour. What would make him want to do that? Click on over to his gig and find out!








Follow

Get every new post delivered to your Inbox.